In yet another bid to make Facebook Pages become even more human, or more like profiles, you can even tag these Pages in photos. Previously, you were only restricted to tagging your friends from your network within photos, but now, it opens up a whole new dimension with opportunities.
How will this affect Facebook users? For the most part, it won’t have any effect at all on the average user. For businesses, however, it opens up lots of possibilities.
Your official brand can be given more inbound links to your Facebook Page from the photos generated by the entire Facebook population (we do agree that FB is primarily a photos sharing platform, right?). If you’re a florist, your flowers from the recent wedding can be tagged back to your page, thereby driving more traffic to you. If you’re a specialty car rental company, your customers can tag their photos to your Page which then increases your visibility.
Think about it… it’s going to be awesome for your business.
Here’s an example of how a photographer’s work (Stories by Integricity Visuals) tags their photos to the official Facebook Page.